by Dennis Salazar | Sep 16, 2026 | Packaging Suppliers, Ecommerce Packaging
When we first launched our own company in 2007, we did not realize it, but we were helping to drive two of the biggest changes in consumer packaging. Those were the beginning of direct-to-consumer marketing, and long overdue interest in eco-friendly packaging. Combine...
by Michael Boik | Jul 28, 2026 | Ecommerce Packaging, DTC Boxes
Recently my girlfriend received a box from a large, well-known company, and I sat down with her to share in the “unboxing moment.” I won’t reveal the name of the company, but I certainly expected better and was honestly shocked to find a large, unprinted white insert...
by Michael Boik | Apr 17, 2026 | Packaging Design, Ecommerce Packaging, DTC Boxes
Social shares have become the standard for gauging a company/brand’s influence, reach or visibility online. When your end users are posting content about your packaging, it can have a great impact and generate positive sentiment and get many more eyes on your...
by Michael Boik | Mar 12, 2026 | Packaging Design, DTC Boxes, Sustainable Perspective, Salazar News
This week, Salazar Packaging celebrates our 19th year in business. The packaging industry has seen many shifts and changes since 2007, and adaptation has been a large part of our staying power. In many cases, we like to think that we were drivers of change, not...
by Michael Boik | Jan 28, 2025 | Packaging Solutions, Packaging Design, Ecommerce Packaging
We often give the advice to startup businesses and new entrepreneurs that “they will know a lot more in 6 months.” That is to say, we don’t typically recommend launching a product line with all of the packaging bells and whistles if not absolutely necessary. Starting...