green packaging Tag

30 Oct 2008 What’s Wrong with this Picture? A Green Packaging Challenge

Even if you are not a regular reader and subscriber to this blog, please accept this as sustainable challenge #1. How quickly and easily can you spot a product or package that that is, let’s call it, “less than innocent” in terms of greenness? You have an opportunity to be the CSI (Crime Scene Investigation) investigator for this possible case of packaging sustainability crime. Please click on the image below for a better view - Catalog and Box
We have blocked out the name of the company to protect the guilty but the company name is really not important. If we look around we can spot countless examples like this on a daily basis. This company is shipping their annual catalog in the box that is shown. Ironically on the catalog cover they boast about offering hundreds of “eco friendly products”. But what about the packaging that is designed to get this catalog in the hands of their eco minded customers? To a certain extent we agree that green is often in the eye of the beholder but we’ve spotted some things that are very likely wrong and some that merit further investigation. Jot down some observations and questions before you read the rest of this story.
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