by Dennis Salazar | Jun 28, 2012 | About This Blog, Inside Sustainable Packaging
Today everyone is talking about “branding” but few actually know what that means and fewer realize all of the wonderful opportunities they have to accomplish the objective, even and especially in the area of secondary packaging. What is Branding? The dictionary...
by Dennis Salazar | Dec 7, 2011 | Inside Sustainable Packaging
The term “so good it melts in your mouth” is over-hyped and so over used it has nearly lost all meaning. However, it really is an accurate description of the candy product made by one of our newest Globe Guard customers. Barbary Brix is a San Francisco-based company...
by Dennis Salazar | Sep 20, 2011 | Inside Sustainable Packaging
L’Oreal is serious about sustainability, and that commitment goes well beyond the surface. You might say like beauty, it’s more than skin deep. They have proactively helped lead the cosmetics industry, making their products and primary packaging as sustainable as...
by Dennis Salazar | Aug 17, 2010 | Sustainable Perspective
We are firm believers in branding and our customers notice and appreciate the fact that every Globe Guard box we make has our logo proudly printed on the bottom for all to see. However, every once in a while we are involved in a packaging application that really makes...
by Dennis Salazar | Aug 5, 2010 | Sustainable Perspective
One of the things I find most interesting about sustainable packaging as well as quite frustrating at times, is that it is constantly changing. We know firsthand that what was considered green just a short two years ago is no longer acceptable as the products,...
