by Dennis Salazar | Mar 22, 2024 | Ecommerce Packaging
A couple of years ago, (the first time I heard about flexographic “transparent” inks being used to print corrugated boxes), I flashed back to the 60’s. On the back of almost any comic book, you would find ads for all types of gimmicky items including X-ray Glasses,...
by Dennis Salazar | Feb 27, 2024 | Ecommerce Packaging
In 1995, almost thirty years ago, car maker, Volkswagen launched one of its most successful and memorable ad campaigns ever, the slogan was “Drivers Wanted”. Those ads still stand out in the long history of a company known for their clever and effective marketing....
by Michael Boik | Feb 21, 2024 | Ecommerce Packaging
Sometimes we in the industry may take for granted our knowledge of the processes of box printing. Many custom packaging buyers may not know the ins and outs of how their boxes are printed, but rather are more focused on bottom-line details such as costs, lead times...
by Dennis Salazar | Jan 30, 2024 | Ecommerce Packaging
Perhaps in an effort to minimize cost, you are already using RSC style boxes to replace the use of higher cost die cut mailers. Or maybe this is a change you are considering in 2024? It is a very attractive option because depending on box size, the potential savings...
by Dennis Salazar | Jan 24, 2024 | Ecommerce Packaging
The most popular type of box used for DTC (direct to consumer) shipping remains the basic die cut mailer. There are many slight variations and names for this style of box including presentation box, one piece mailer, and some even still call them literature mailers...
