I drove past my favorite gas station this morning on my way to work and was stunned to see the price per gallon had increased again since last Friday, making the current price almost fifty cents higher than it was just five days ago. Inflation...
Internal Packaging Solutions for DTC Products This post reminds me of one of my favorite movie lines of all time. It comes from the 1967 classic movie, Cool Hand Luke, when Captain, played by Strother Martin proclaims, “What we have here…is a failure to communicate”. Our trade...
Is creating better e-commerce packaging for your customers a New Year’s Resolution? Now that the crazy 2021 DTC season is behind us there is no better time to make this happen. There are many reasons why you might want to consider a tweak or a complete facelift...
How to Reduce the Impact of Corrugated Price Increases In my mind there is no way to justify substantial back-to-back industry price increases. One in December 2020 and now another that is sure to happen within the next 30 to 60 days. We cannot explain it...
What is the best way to ship DTC for both protection and presentation? We have many blog posts about the importance of product protection when shipping direct to customers (DTC). Certainly, the number one priority is for the consumer to receive his product safely and undamaged....
In the first part of this series, I described five general types of void fill --