A Plastic Bag by Any Other Name

First let me say I love Kohl’s retail stores. If you are looking for almost any brand name product ranging from clothing and bedding to luggage and small kitchen appliances, Kohls’ makes it difficult to pay “full retail price” with their never ending sales and...

Eco Power – The Selling of Green

When you think of the term “eco power” what do you think of? Perhaps wind mills or some type of naturally produced energy. Or maybe an all natural, organic energy drink to be consumed while working out? What you almost certainly don’t think about is socks. Eye...

Why Secondary Packaging Is Important

As consumers and people concerned with the environmental waste problem, secondary packaging should matter to all of us but I believe it is especially important for every traditional or e-commerce retailer of green products, to understand why it is important to them....