This week, Salazar Packaging celebrates our 19th year in business. The packaging industry has seen many shifts and changes since 2007, and adaptation has been a large part of our staying power. In many cases, we like to think that we were drivers of change, not followers. Sustainability in particular was something we were ahead of the curve, and we are still today leaders of custom sustainable packaging design and creation.
Looking Back
In 2007, no one had used the term “unboxing experience.” Sustainability was seen as a luxury or niche option. Shark Tank had not aired an episode. Brown boxes were still the “standard.”
In the years leading up to 2026, we have had dozens of our customers and our packaging appear on Shark Tank. We helped initiate a movement away from the boring brown box and into a wide world of colorful, customized, branded packaging without limitation. We helped the unboxing experience become the viral moment DTC businesses and brands seek, as we were one of the pioneers of DTC custom packaging. We championed sustainability with recyclable, recycled content and reusable packaging. We became a model for smart, efficient and effective packaging design that minimized cost and maximized product protection. And we would like to think that we are just getting started!
Thank you
From the bottom of our hearts, we’d like to take a moment to acknowledge you, the readers of this blog, which turns 18 this year. As well as the many customers who have been on the journey with us and allowed us to play even a small role in their own businesses. We do not take for granted that our success is tied to amazing entrepreneurs, creative marketing teams, graphic designers and countless people who we collaborate with. Packaging projects are never a one man show, and our nearly two decades in business is a testament to our amazing customers.
Please Contact Us Today
If you haven’t worked with us before, please reach out to us for a no cost, no obligation packaging consultation. As always, if you have any questions, one of our branded packaging advisors is standing by to assist, with decades of experience behind them. Want to know more about cost saving packaging tips? Please call us at 630-551-1700 or contact us via email at www.SalazarPackaging.com.
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https://www.salazarpackaging.com/2026-packaging-trends-for-skincare-beauty-brands/
https://www.salazarpackaging.com/refresh-or-rebrand-your-e-commerce-packaging/
https://www.salazarpackaging.com/does-your-e-commerce-packaging-align-with-your-brand/
https://www.salazarpackaging.com/6-things-to-look-for-in-a-new-packaging-supplier/