Skosh Box – Delivering the WOW Factor

04 Aug 2015 Skosh Box – Delivering the WOW Factor

one color on white, in and outMost of the people who contact us are not interested in purchasing shipping boxes, they are in search of unique marketing tools that connect them to their customer. In other words, they want their subscription or e-commerce boxes to stand out and create a memorable, positive experience. Whether they refer to it as increasing the WOW factor or enhancing the customer experience, the common goal is the same – to reinforce and promote the brand.

Economics, Graphic Design or Color?

Some people think they have to choose between these options because they do not realize that the cost difference between a basic one color on Kraft box and one that explodes with color is minimal. As discussed in detail in the “related post” link below, one of the greatest bargains in corrugated packaging is the second color.

There is very little difference in plate cost for less than 25% ink coverage compared to a flood coat design and there is virtually no difference in the box cost. Bright colors do not cost more than pastels so essentially – anything is possible.

Great subscription box and not shy about color!

9-6-2 mailer box with printing inside and outOne of our most daring customers when it comes to color and design are our good friends at Skoshbox. They could pack their delicious treats from Japan in a brown box that would simply not be them. See the photos in this post and be amazed at their creativity and the boldness of the colors they select and how they use them, inside AND outside!

Our congratulations to Skoshbox for maximizing the benefit of custom printing their shipping containers!

We will gladly review your concept or design and help you determine how to achieve that maximum WOW factor and the minimum cost. Please contact us at Salazar Packaging or call us at 630-551-1700.

Related posts:

https://salazarpackaging.com/sustainable-packaging/a-great-branded-packaging-bargain-a-second-color-on-your-print/

https://salazarpackaging.com/sustainable-packaging/cost-estimates-for-custom-printed-e-commerce-and-subscription-boxes/

https://salazarpackaging.com/sustainable-packaging/e-commerce-boxes-that-sparkle-and-shine/

http://www.greenpackaginggroup.com/industry-experts/flexo-friendly-art-design-for-subscription-and-e-commerce-boxes/

http://www.greenpackaginggroup.com/industry-experts/shipping-boxes-that-wow-with-bright-flood-coat-printing/