17 Aug 2015 Globe Guard® Min-Weight™ Boxes Maximize Customer Value and Minimize Shipping costs for Universal Yums
Currently shipping costs are rising much faster than profit margins for many e-commerce and subscription box brand owners. Some take the easy route and simply reduce the size and weight of the boxes they ship by simply giving their customers less.
The people at Universal Yums were determined to continue providing their customers with as much of their delicious international treats as possible. It was that commitment that first caught our attention. They asked us to help engineer a solution that would eliminate unnecessary, redundant corrugated board and it was not nearly as simple as it sounds. Eliminating corrugated board to reduce overall package weight can be tricky because you do not want to reduce the box design’s strength. As we tell people, the problem is not your three pound package, it is the thirty pound package that ends up on top of yours, that creates the problem.
“Every ounce counts” was the customer’s direction so we started strategically eliminating board that we thought would not weaken the box’s strength. We worked with different cut outs and a variety of board grades and quite frankly, not all of our designs satisfied the requirements. Our designers created multiple versions before we arrived at the following:
- Top tuck mailer that is 10-1/2” X 8-1/2” X 3-1/2” – empty weight of approximately 5.4 ounces* custom printed
- Top tuck mailer that is 8” X 5” X 3” – empty weight of approximately 2.8 ounces* custom printed
*NOTE- paper/board weight varies and printing ink adds weight as well so our recommendation is always to stay well under target weight to avoid going over.
Min-Weight™ Boxes Now Available For You!
We liked this design and results so much that we decided to add these two cutting dies to our inventory of over 45 different available sizes and styles. If they are not the correct size for you, talk to us about a custom print, custom size, that will help you promote your brand while helping you reduce your shipping costs.
Contact us at Salazar Packaging or call us at 630-551-1700 if you have any questions, would like to see samples or would like to discuss your specific needs. We recently helped a customer reduce their shipping costs by $2.00 per box by keeping their box under the USPS one pound rate, and we can probably help you achieve similar results.