What is “Semi-Custom” Packaging?
One of the greatest advantages we have is our ability to combine different materials and substrates to accomplish a challenging application WITHOUT high cost or high minimums. For some packaging needs we create a design using two or more stock products when neither could accomplish the task independently. In other situations, combining a stock product and a custom packaging product is the only way to satisfy a difficult application.
We call these designs semi-custom and they typically can save our clients and their customers:
- Money – compared to a fully custom solution.
- Time – usually the design can be delivered much quicker
- Tooling – fully custom solutions can also require expensive cutting dies, molds or other tooling that also cost time and money
A few examples of our semi-custom designs:
Corrugated and shrink film – Shrink film can be economical and green when it is used to minimize other materials, reduce weight or deliver a combination of positive characteristics. For example, a custom corrugated design can be combined with a stock Bemis Clysar shrink film to provide product visibility, reduce packaging costs and reduce overall use of ancillary packaging that can only end up in a landfill.
Stock boxes and custom inserts – By utilizing one of our many stock RSC boxes or die cut mailers and combining it with a custom fitted insert, we can create low cost designs and deliver them quicker than most other companies. Inserts can be as simple as a divider or as complex as partitions with an air cell perimeter. They can also be made of die cut corrugated designs, molded pulp, or one of our biodegradable foam products.
Stock boxes and custom interior boxes – Thanks to the popularity of e-commerce sites, there are many situations where a decorative, branded interior/retail box is needed as well as a rugged shipping box to get the product safely to the consumer. The cosmetic, candy industry and the new sample subscription market are great examples of companies who see the value of utilizing a paper board carton or a rigid box to create a long lasting “image of difference.” By adjusting the dimensions of the interior pack to fit inside a stock mailer, precious time, tooling and money can be saved.
Printing and Branding to Achieve a Custom Look –
Salazar Packaging has quickly become a leader in custom printed, branded packaging of STOCK products. We can often times ship a new custom printed customer order within two weeks and a repeat order in a week. The best part of what we do for our customers is deliver that custom printed, box, tape, void fill, bag, or mailer envelope at a very competitive price.
“I never realized I could afford custom printed packaging” is the happy comment we hear after they receive their new custom printed packaging.
Bottom line, we are experts at satisfying your specific requirements with any and all resources at our disposal. You do not have to accept a more expensive and less effective “one product” solution when you work with a company that understands materials, processes and design to accomplish your unique packaging goals. Please contact us to discuss your requirements and needs.